Who We Are

Founded in 2017 by self-proclaimed Financial PopStar Haley Sacks (aka @mrsdowjones), FINANCE IS COOL is rewriting the script around women and money. This media company uses humor and pop culture to democratize the world of finance, making intimidating topics like cryptos and saving for retirement hyper-easy to understand. Everything we do leads back to our mission to narrow the financial literacy gap and take the fear out of being fiercely independent. In other words, stay rich, bitch.

“Making keeping up with Dow Joneses as popular as Keeping up with the Kardashians.”

What We're About

“If you don’t find a way to make money while you sleep, you will work until you die”
– Warren Buffett (but also us)

You can’t ignore your finances. Trust us, we tried. It doesn’t end well... And you can’t ignore us, either. We are on every platform, making content that guarantees you get good with money.